Limited Too Launches New
Book Series for ‘Tween Girls
Fast Friends Follows the Fun &
Foibles of Maddy Sparks
NEW ALBANY, Ohio; May 29, 2003
– Limited Too, the
specialty retailer for ‘tween (ages 7 to 14) girls, is introducing an
exciting new book series of fiction for young girls. The first episode
in the “Tuned In” series is titled Fast Friends, and chronicles
the life of Maddy Sparks and her one – two – three new “BFFs” (Best
Friends Forever). The book is a first person account of all the good,
bad, worse, GREAT things that happen to a typical “’tween-age” girl, who
is all about fun, fashion and friends.
‘Tween girls will love reading about
Maddy and how she deals with being around her little brother, THE MOST
RED-FACED MOMENT EVER, and Maddy’s amazing adventures with her friends.
Young readers will get to know Maddy’s likes (favorite color is blue),
and dislikes (broccoli). And how, right in the middle of her WORST DAY
EVER, suddenly something incredibly cool happens.
The series is written by Julia
DeVillers, the author of several acclaimed books for girls. The “Tuned
In” collection is being published by Limited Too and will be available
exclusively at Limited Too beginning July 3, 2003. Fast Friends
is sure to get a “++++” rating with girls and their parents.
"Limited Too recognizes the value of reading, and The 'Tuned In' book
series is an exciting opportunity to promote literacy among 'tween
girls," said Scott M. Bracale, executive vice president for marketing at
Limited Too.
Limited Too is a leading specialty
retailer for active, fashion-aware ‘tween girls. The company sells
apparel, swimwear, sleepwear, underwear, footwear, lifestyle and
personal care products.
Limited Too currently operates 522
stores in 46 states and Puerto Rico and publishes a
catalog coinciding with key 'tween shopping times throughout the year.
Limited Too also conducts e-commerce on its Web site, http://www.limitedtoo.com.
Limited Too is owned and operated by Too, Inc. (NYSE:TOO).
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/CONTACT:
Robert Atkinson, Too, Inc., 614-775-3739, or batkinson@toobrands.com. |